Gaming comes to Second Life

When I describe Second Life to people who've never heard of it, I say it's like a game, except it has no rules or objectives.

But that doesn't mean that individuals or companies can't introduce a little bit of game-fun.
Intel has introduced a treasure hunt into their island on Second Life - your mission is to find a jet pack, powered by two Intel chips.

Fantastic idea. If you've experienced Second Life, you'll know that simply exploring the world can while away hours. Add to that a "quest" and you've got high level engagement with customers. Nice one Intel.

What's the future of music retail?

This is what happens when it rains in Auckland.

I thought "folksonomy" was a nice word!

Apparently the word "folksonomy" is "most likely to make web users "wince, shudder or want to bang your head on the keyboard".

Yikes.



Web words baffle the blogosphere - vnunet.com

How to get attention for a spec script in Hollywood (or anywhere)

Before a movie is made, you have to create a movie in the heads of the studio people: script readers, producers, directors.

Until now, you could only do that through phone calls, meetings and the screenplay.

But now...

How's your competitiveness?

"the most important competition is between you and your own imagination"

Thomas Friedman, quoted in Idealog

This is hilarious if you're in advertising

Most turn to internet for jobs - 09 Jun 2007 - Marketing news - NZ Herald

The above news story on the New Zealand Herald directly contradicts the outdoor advertising recently done by the Herald, saying more people look in the paper for jobs.

Fascinating!

Lovemarks gets it

See the comments on this old post. Great feeling.