Wednesday, 16 May 2007
Insurance for the hip and trendy
I've often come across insurance brokers who are trying to make insurance more interesting. I don't blame them, it's pretty boring, and it has the added burden of not adding any value - it's the product you don't want to use.
So it's interesting to see a press release about "the first NZ life insurance offerings that specifically target the Internet-savvy ‘Generation C' "!
More here, and I've also blogged about it on our Looksy.org Generation C blog.